Sony's Bungie acquisition got more attention on Twitter than Microsoft's Activision Blizzard acquisition

According to new Twitter statistics, Sony's acquisition of Bungie generated more discussion on the platform than Microsoft's acquisition of Activision Blizzard.

Rishi Chadha, Twitter's global head of creator and gaming content partnerships, shared internal Twitter statistics showing when the frequency of tweets about video games increased over the previous three months.

Although Chadha's data does not provide exact figures, it does show that there were four distinct conversation peaks between January 1 and March 31 this year.

These were the days when Microsoft announced the acquisition of Activision Blizzard, Sony announced the acquisition of Bungie, Elden Ring was published, and the new season of Fortnite began.

According to Twitter's statistics, the release of Elden Ring sparked the greatest debate, owing to the many millions of players that purchased the game on day one and shared their early impressions.

The acquisition of Bungie by Sony was the second-most talked-about item, followed by Microsoft's acquisition of Activision Blizzard, which generated slightly more conversation than Fortnite's new season.

Chadha followed up with a tweet that listed the top ten games that had received the most tweets worldwide in the previous three months.

Genshin Impact topped the list, with Wordle coming in second. This is most likely due to the fact that Genshin Impact is popular all over the world (particularly in Asia), but Wordle is inherently popular just in English-speaking countries.

Elden Ring was ranked seventh on the rankings, while Minecraft was ranked tenth.

Here were the most talked about games across the globe.

Wordle coming in at #2 is a testament to the game’s grasp of the TL (shoutout to everyone keeping their daily streak alive!), & @ELDENRING making the list so quickly after launch speaks to the popularity of the game 🤯👏🏽 pic.twitter.com/RDtzzIPokI

— Rishi Chadha (@RdotChadha) April 5, 2022

Microsoft stated in January that it planned to buy Activision Blizzard for $68.7 billion, the largest-ever acquisition in the games business.

Only 13 days later, Sony made its own big-money acquisition, stating that it will pay $3.6 billion for Bungie, the studio behind Destiny and Halo.

Jim Ryan, the CEO of Sony Interactive Entertainment, later confirmed that the company expects to make more acquisitions. 

Last October, Xbox CEO Phil Spencer stated that the company was "absolutely not done" purchasing game studios and that there was "no quota" on the number of studios it wanted to acquire.

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